EBooks for sale - Why is not my sales site?

So you wrote your first ebook and you believe you have a nice site that sell it. And - you are getting visitors, but you're not getting the conversions you had hoped. What is happening?

Hey, your problem is not uncommon. It happens everyday to people who sell ebooks. We look at the make-up of your website. You've probably had some good content and assume they are doing a good step for your ebook. But what about the graphics?

One of a number of frustrations encountered by visiting the Web sites is slow in boot. Hey, remember - there are still plenty of people out there without high-speed connections. Someone with a dial-up account is going to get a migraine waiting to load a site that is filled with 300-500k graphics! Almost all clicking to close your site rather than letting the coffee cools while the graphics load.

The cached images IMAGES OF NETWORK VS LOADED
Think about this: when you visit your website (and have done tons of times in the past) the system has probably cache all the images. This means that load the cache, rather than outside the network. But someone visits your site for the first time will be loading images off the network - and this is much slower. So, as you say, "Hey, my site is loading really fast," visitors may not have the same experience!

HOW 'BIG E' TOO BIG?
One thing to do is check the file size of all images on your site. Something more than 50k has got to go. I try to keep them all under 25k (I know it can be difficult). If you have images that were created at very high resolutions, go back and change to a lower resolution to reduce file size. And remember, if you insert an image file to your web page and is too large, because it re-sized by dragging the corners, the image will appear smaller, but the file size remains the same. Go back in your graphics program and resize the image to actual size you need and then re-import into your web page.

LIMIT YOUR IMAGES
Of course the obvious thing to do is try to limit the number of images on your site, in the first place. People who visit websites that are interested in buying an ebook may need information, not a glitzy show trying joking phosphorescent images, motion, and high-tech garbage that distracts them from reading about the product. Keep it simple.

CHECK THE loading times
A nifty trick is to go http://www.netmechanic.com and use their free tool for checking HTML code, and the speed of loading images to a different modem speeds. You can tell exactly how long each image on your site takes to load at 14k, 56k, DSL, cable, etc. They also have a tool that can use that will decrease the resolution of images automatically (to reduce file size) and show how images will be at different resolutions. It's worth a look. Selling ebooks is not difficult, but you have to do the little things right! ......